Privacy Policy
Effective date: August 2026 · Applies to brandlane, a product of Adzera Tech
What this covers
This policy explains what information brandlane collects, why, and how it's handled. brandlane is a dashboard for digital marketers to view and report on advertising performance for their clients' Google Ads, Google Analytics (GA4), and Meta Ads accounts.
Information we collect
- Account information: the email address you sign up with.
- Client advertising data: when you connect a client's Google Ads, GA4, or Meta Ads account, we access performance data (spend, impressions, clicks, conversions, campaign and ad-level metrics) via that platform's official API, using read-only access. We do not request or use permissions that would let us modify, pause, or manage a connected ad account.
- Usage data: basic technical information (such as login timestamps) needed to operate the service securely.
How we use this information
- To display advertising performance data in your dashboard.
- To generate the reports you choose to download.
- To detect and alert you to performance issues you've asked to be notified about (budget pacing, performance drops, creative fatigue, and similar signals).
- To operate, maintain, and secure the service.
We do not sell your data or your clients' advertising data to third parties. We do not use client advertising data for any purpose other than displaying it back to the marketer who connected it.
Third-party services we use
brandlane is built on a small number of third-party services, each of which processes a limited slice of data in order to operate the product:
- Google Ads API and Google Analytics (GA4) Data API — to read connected clients' advertising and analytics data.
- Meta Marketing API — to read connected clients' advertising data, using read-only (
ads_read) access only. - Supabase — for account authentication and data storage.
- Dodo Payments — to process subscription payments. We do not store your payment card details ourselves.
- Resend — to send account and alert-related emails.
Data retention
We retain account and connected advertising data for as long as your account is active, and for a limited period afterward as needed for legitimate business or legal purposes. You can request deletion of your account and associated data at any time by contacting us.
Your choices
- You can disconnect a client's Google Ads, GA4, or Meta Ads account at any time.
- You can request a copy of, or the deletion of, your account data by contacting us at the email below.
Security
We use industry-standard practices to protect your data in transit and at rest, including access controls that ensure marketers can only see their own account's data.
Changes to this policy
If this policy changes, we'll update the effective date above and, for material changes, notify active account holders.
Contact us
Questions about this policy or your data can be sent to sakthivel.digitalmarketing@gmail.com.